The Art of Outsmarting

In this episode, Keith discusses his groundbreaking approach for effectively educating the jury: from recognizing the flaws in the defense's arguments to understanding that expert opinions are subjective, not immutable facts.

Hear the initial strategy Keith deploys to identify and expose the flaws in any defense’s case: education. As he breaks down the first part of his Powerful Packaging Toolbox, you’ll learn different ways to communicate to the jury, helping them better understand the case and expose the flaws themselves. 

From a jury selection in Mississippi to 2 AM emails, hear a breakdown for a five-step mental and tactical framework for winning your case (and having fun while you’re at it).

Listen to hear Keith’s tips for shifting the jury’s perspective to achieve the verdict your client deserves.

Keith discusses his method for ensuring that no key points are left out during trial. Learn how to use “I’ll hate myself” lists, every time you reach a “points of no return."